Free ASO Tool for App Store & Google Play
Track keywords, discover optimization opportunities, and grow your app's organic downloads — all with a powerful free plan that never expires. Get keyword volume and difficulty scores, AI-powered suggestions, and category rankings at zero cost.
Everything you get for free
No trials, no gated features. These tools are yours from day one.
How it works
Get started in under two minutes. No setup complexity, no learning curve.
Create Your Free Account
Sign up in seconds with just your email. No credit card required, no time limits, no hidden fees.
Add Your App & Keywords
Connect your App Store or Google Play app and start tracking keywords that matter to your growth.
Optimize & Grow
Use keyword insights, category rankings, and AI suggestions to climb the charts and increase organic downloads.
Free vs Paid plans
Start free and upgrade only when you need more capacity or advanced features.
Frequently Asked Questions
- Is Lite ASO really free forever?
- Yes. The Free plan has no time limit and no credit card is required. You get 25 keyword tracking slots, 2 app slots, keyword volume and difficulty scores, keyword suggestions, category rankings, and unlimited AI agent access — completely free, forever.
- What's included in the free ASO tool?
- The free plan includes keyword search volume and difficulty scores, AI-powered keyword suggestions, category ranking tracking, and unlimited access to our AI agent (compatible with ChatGPT, Claude, and other MCP clients). You can track up to 25 keywords and 2 apps.
- Do I need a credit card to sign up?
- No. You can create a free account with just your email address. We never ask for payment information on the Free plan. You only need a credit card if you choose to upgrade to a paid plan later.
- What happens when I reach the free plan limits?
- When you reach 25 keywords or 2 apps, you can upgrade to a paid plan for more capacity. Your existing data is preserved. All paid plans include a 7-day free trial so you can test the additional features risk-free.
- Does the free plan include the AI agent?
- Yes. Every plan — including Free — comes with unlimited AI agent access. Connect ChatGPT, Claude, or any MCP-compatible AI assistant to automate keyword research, generate metadata suggestions, and streamline your ASO workflow.
- Can I track both App Store and Google Play apps for free?
- Yes. The free plan supports both Apple App Store and Google Play Store. You can use your 2 app slots for any combination — two iOS apps, two Android apps, or one of each.
- How does Lite ASO compare to other free ASO tools?
- Unlike most free ASO tools that limit you to basic keyword lookups, Lite ASO provides full keyword volume and difficulty scores, AI-powered suggestions, category ranking tracking, and an AI agent that works with ChatGPT and Claude — all for free with no trial expiration.
Start optimizing your app today
Join thousands of developers using Lite ASO to improve their app store rankings. No credit card, no commitment — just results.