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What's new in Lite ASOSeptember 25, 20262 min read

Evaluate keywords and store copy with AI

Evaluate your keywords, store copy, reviews, and competitors in the context of your app.

Availability: AI evaluations require no additional API key setup. Sufficient app data, available credits and account usage limits apply.

Lite ASO Team
Updated October 2, 2026
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Evaluate your keywords, store copy, reviews, and competitors in the context of your app. AI helps you review your choices and spot areas needing attention in the screens where you already work.

  • Keyword fit: Evaluate how selected keywords relate to your app and whether searches are brand-focused or general. Available in Explorer, tracked keywords, suggestions, import, and onboarding flows.
  • Review store copy: Review saved store-copy drafts field by field. Evaluate clarity, intent fit, and whether claims in the copy are supported by app information.
  • Review and reply checks: Evaluate a review's topic, sentiment, and priority. Before sending a drafted reply, check its relevance, tone, and unsupported promises.
  • Competitor evaluations: Review how tracked competitors relate to your app and what their saved store-copy changes mean.
  • Evaluation history in reports: See recently saved evaluations and when they were prepared in report details.
  • Use with connected AI assistants: Access the new evaluations through compatible MCP connections with the required permissions.

You start each evaluation. Uncertain results are shown as cases needing review; decisions to save, add a competitor, or send a reply remain yours. When the inputs have not changed, the saved result is reused and you are not charged credits again for the same evaluation.

AI evaluations require no additional API key setup. Sufficient app data, available credits and account usage limits apply.

What changed?

Keyword fit

Evaluate how selected keywords relate to your app and whether searches are brand-focused or general. Available in Explorer, tracked keywords, suggestions, import, and onboarding flows.

Review store copy

Review saved store-copy drafts field by field. Evaluate clarity, intent fit, and whether claims in the copy are supported by app information.

Review and reply checks

Evaluate a review's topic, sentiment, and priority. Before sending a drafted reply, check its relevance, tone, and unsupported promises.

Competitor evaluations

Review how tracked competitors relate to your app and what their saved store-copy changes mean.

Evaluation history in reports

See recently saved evaluations and when they were prepared in report details.

Use with connected AI assistants

Access the new evaluations through compatible MCP connections with the required permissions.